Title: Panini Renews Exclusive WNBA Trading Card Agreement Until 2025
Subtitle: Panini and WNBA Extend Their Trading Card Partnership
Meta Description: Panini and WNBA Players' Association renew exclusive trading card partnership through 2025, featuring popular lines like Donruss, Prizm, and Select.
Content:
What’s New
Panini, together with the WNBA Players’ Association, has confirmed a multi-year renewal of their exclusive trading card agreement. Since 2019, Panini has been creating WNBA cards within well-known series such as Donruss, Prizm, and Select, as well as premium lines like Flawless and National Treasures. This new agreement, brokered by OneTeam Partners, is highlighted by Panini as the most valuable licensing deal for female athletes. However, financial specifics were not revealed.
Panini will continue to serve as the sole producer of WNBA trading cards and will keep offering digital collectibles, such as Panini Instant. The company plans to boost investments in player marketing, product innovation, autograph deals, and event sponsorships, including the WNBPA Rookie Premiere.
The WNBA's popularity has grown, thanks to stars like Caitlin Clark, Angel Reese, and Paige Bueckers. The Las Vegas Aces, led by MVP A’ja Wilson, recently clinched the league championship. Panini has already launched the 2025 Donruss WNBA set, with Panini Prizm WNBA and the introduction of Panini Impeccable WNBA on the horizon. More releases are expected but have not been disclosed yet.
Configuration at a Glance
- Panini remains the sole producer of WNBA trading cards.
- Recent and upcoming launches include Donruss WNBA (2025), Panini Prizm WNBA, and the inaugural Panini Impeccable WNBA.
- Premium lines such as Flawless and National Treasures have featured WNBA content in recent years.
- Digital products continue through Panini Instant and other online channels.
- Earlier this year, Rookie Royalty boxes presented high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
Key Inserts & Parallels
- Panini Prizm WNBA: Recognized for color parallels and rookie cards, including the 2024 Caitlin Clark RC.
- Donruss WNBA: Contains Rated Rookies and various insert sets.
- Rookie Royalty: Showcases high-end Rookie Patch Autographs for top rookies.
- High-end lines (Flawless, National Treasures): Usually include low-numbered parallels and premium inserts.
Autographs & Relics
- Expanded autograph agreements for WNBA players as part of the renewed partnership.
- Rookie Royalty boxes featured high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Flawless and National Treasures sets have included premium autograph and memorabilia content.
- Future products are anticipated to feature autographs and memorabilia from both rookies and well-known stars.
Collector Notes
- Panini holds exclusive rights to produce WNBA trading cards and digital collectibles.
- 2025 Donruss WNBA is already out; Prizm and Impeccable WNBA are forthcoming.
- Rookie Royalty boxes marked the introduction of high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Panini continues to focus on product innovation, player marketing, and autograph agreements.
- No print runs, odds, or specific serial numbering were disclosed in the announcement.
- Designs differ by product line, with Prizm known for parallels and Donruss for Rated Rookies.
- Additional WNBA releases are anticipated but not yet announced.
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